Most of us are familiar with the idea that a picture is worth a thousand words.
But some pictures tell entire stories.
The illustration above, by Christoph Niemann, is certainly worth a few thousand words.
In fact, I’d go so far as to suggest that it expresses more than words ever could.
And that’s the key to strategic communication – finding the most efficient and effective way to establish a common understanding.
The ideal means for a specific end.
See more of Christoph’s fantastic work here – I especially liked this image from his children’s guide to learning Chinese characters. I discovered Christoph thanks to ffffound! – a great resource for regular inspiration. Please note that the copyright for the above image remains with its original owners – please let me know if you’d like me to remove this image and I will do so immediately.