Marketing is all about people.
Other people.
Product extensions, widgets, ‘viral’ clips, price promotions… none of them have any relevance unless they influence the people that matter to us.
If our marketing doesn’t connect with other people, we’re just talking to ourselves.
Many cultures regard that as a sign of madness.
So, let’s stop the madness, and start thinking more about other people.
We might even make some friends.
eskimon 
It’s about time someone told this. Truth.
simple and to the point. i like it!