the musketeer mix

beauty vs personality

Advertising is not a magic ingredient that will fix everything.

Used in the right context, as part of a bigger plan, it can do wonders.

But it’s only one part of the plan.

And everything that your brand does combines into one, single impression in people’s minds.

You need to craft your whole marketing mix so that every aspect tells people what you want them to know.

All for one, and one for all.

Image from littlemiss via i can read

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