green toes

krispy kreme grass flip flops

[image from thelondonpaper]

this quirky promotional give-away from krispy kreme doughnuts in the uk builds the brand’s irreverent personality.

the intention is to allow “stressed out commuters [to] relax in their own mini-park.”

as the agency behind the idea notes, it’s just “a bit of fun”, but the footwear certainly attracts attention, as the accompanying media coverage testifies.

read more here | from notcot

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